Wondering when do use warm water for laundry? Patric has the answer for you. He is willing to trade you warm water for a shorter washing cycle. If you have ever wondered how long does laundry take to clean, or how long should I be washing my laundry, Patric is here to tell you. Learn all about warm water and wash time in this Laundry Evangelist video.
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And right for our times: these shaped-yoke pants are the answer to leggings when you want something a little more formal, a bit more forgiving. We wear them to the office, the opera house, yoga class, and running....errands!
The waistband features a "park-it" pocket for your keys or credit card. Pair with our coordinating Hero Jacket and you are set for adventure....or a really comfortable day!
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Are the BLUES more you? French Dressing Jeans gave us this on-trend Tie-Dye Top in the prettiest of pool blues. We love the shape a little side-ruching gives this body; 3/4 sleeves are air-conditioner proof! Pop this viscose and elastane top (super soft! so stretchy!) over your jeans, white capris, or Casual Skirt. It coordinates wonderfully with Storyline’s Key Largo Blue separates.
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We’re LOVING this classic shape from our Intuition inventory. Storyline “absorbed” this California cool Company in December, and have loved to share their “wears” this spring! Worn long and elongating, or tied in an easy knot at your hip, you will love the options this top provides. It comes with a BIG — 70” x 30” — scarf/shawl to style any way you want.
(The scarf’s color palette is a perfect match to our Navy, Key Largo Blue, and Anchor Gray coordinates! That’s a savvy capsule wardrobing accessory!)
Trust us, you will love this Side Tie Tunic for months to come. Now priced right at $49 for the set, you can use your POINTS for even more savings!
P.S.: Ask your Editor to show you how to turn our long, scarf/shawl into a “vested” look. It’s an amazing feat! No Editor? No worries! Let us know and we will hook you up with an experienced Stylist!
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We had been influenced and impressed by such a pant in the past: something made from a proprietary brushed tech fabric that ticked all the boxes: wicking (not sweaty!), anti-microbial (not stinky!), SUPER flattering (there’s a reason these are often referred to at “the Butt Pant”, as in they sure make your fanny look fabulous!).
Easy care was important and versatility A MUST. It took us, literally, two years to build the pant, and it became the anchor piece of our line!
Anchors get lonely, however, and it didn’t take long for us to add a sister “lifter” — we love our Perfect Legging, and this you will too!
We love this “skinny pant” as an elevated Legging — no sport stitching or awkward pockets to add bulk, though Sunil did add a “park it pocket” to the waistband that will hold a key, a credit card, or your phone (for a minute!). You will love the flattering fit and the way it turns your Hero Jacket into a high-end ensemble.
Launched in Classic Black, of course, we were able to bring it to our line in a NEW NEUTRAL this spring: we named this color ANCHOR GRAY because it will do just that: be the anchor point to your Capsule Wardrobe, taking you from the boardroom to barre class without missing a beat.
We built these Leggings to fit EVERYbody: XS - 2XL.And we priced them right: our average PPW (Price Per Wear) for these leggings is $.15 over a three years “wear”.
TRY THEM ON! Earn some Storyline Points and our love as a member of the Perfect Pant and Legging Club. (all the cool kids are in it!)
“Butt” you knew that….
Amy
P.S. Not to brag, but…. check out the reviews from REFINERY29!
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But what KIND of fashion statement are you making?
We were delighted to discover these 100% cotton, preshrunk, MADE IN USA Sweatshirts from our friends at California-based Prairie Cotton. They felt a little more feminine and “fashionable” than the sporty sweats we were borrowing from the boys. We asked Prairie Cotton to custom-dye them to work with our Storyline Signature color palette and they happily obliged!
Better still, they heard us when we said the “One Size Fits Most” sizing overwhelmed some of our clients, so they built a “S/M” size that works well for women who don’t want something as casual as a “roll up your sleeves”, oversized fit.
We love these layered over almost everything when there is still a little chill in the air. I have one tied over my shoulders — or around my waist — most days, to add a pop of color and a warm wrap when I need one (Air-conditioner alert! It’s coming!).You will love wearing them for evenings at the beach or lake, in the bleachers for the game, or for a little “elevated” relaxing at home. Our Storyline clients have deemed these collectible, and you may want one in every color!
Two sizes: Size One fits women who prefer a Small/Medium fit, Size Two is a little larger, a generous fit that serves women up to size 2X.
We’d love to hear your stories about this cozy treat! Let us know how you are loving them, and earn some points!
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The fashion world has fallen in love with this hybrid Shirt + Jacket concept, and we think ours is one of the most versatile!
Denim is always Americana: this Shacket will take you through all the red, white, and blue holidays on the horizon! It’s perfect to pop over your Dark Denim Skinny Jeans with a simple tee shirt, and looks sharp going to the gym with your Perfect Leggings and Active Tank.
You will love it when the temperatures drop at sundown on the beach, but also wear it with your Perfect Pants to the office! Oh, and did we mention POCKETS? This star has A LOT of them!
Now at a special price, this add-to-cart opportunity is season perfect and closet right!
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We have been developing a program that celebrates YOU, inspires US, and will make possible ALL KINDS OF NEW WAYS TO INTERACT!
Today we kick-off our new REWARDS program where you can earn points through purchasing, wearing and sharing our brand! Today's first step is an easy one -- and you will be rewarded: simply by being a client of Storyline's for the past two years, you will find 250 points in your account! Talk about being treated!
As we grow this program, look for fresh ways to be rewarded and new treats for sharing our style with your friends, family members, and colleagues.
THANK YOU for being part of Storyline Collection since our launch. We are truly ready to TAKE OFF with you this Spring!
Joining is fast and free. New customers can create an account here and take advantage of our sign up bonus. Existing customers have been automatically enrolled in the program. Sign in to your account to see your starting bonus and more ways to earn!
Open the Rewards Panel to view earning opportunities. We've launched with FIVE ways to earn points, and will be adding more throughout the spring and summer. You'll need to add your birthdate 30 days prior to that date in order to accrue these points, so add it asap! If you've already liked our Facebook page or followed us on Instagram, you can still earn these points. Just click the Redeem button and the system will award these points when it detects that you're already a fan (and thanks!).
Open the Rewards Panel to view Reward offers. Offers for which you have accrued enough points will show a button to Redeem. We've launched with a single offer and will be adding more throughout our celebratory month of March.
Sunil says that a rich floral is in every high-end fashion line in his New York home. His pop-of-color pattern couldn't come at a better time to brighten our wardrobes AND mix-and-match classic capsule-building! The pretty pink and red on black print is so versatile and will light up your face on date night or Zoom day.
These flower will never wilt, nor will you! Enjoy this special "drop" while you can! YOU deserve flowers every day!
Love, Amy and Sunil
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We love these piece’s “California-ease”, because the Intuition company was Newport Beach-based. We love their color palette, which extends our classic line! And we love the special opportunities these new styles provide for our Storyline Collectors — new shapes, matches, and possibilities, all at great prices. We are proud to add these MADE IN USA selections to our line!
The “collectibles” we offer are limited, however: we have a wide array of styles, sizes and colors, but not every option in every category. The labels on the line may read “Intuition” or “Amore” for this drop, but these are all enthusiastically Sunil-approved and ready to mix into our Signature Storyline.
Our best advice? SHOP NOW, enjoy these pieces all season, and give us feedback!
What would you like to see coming forward to Fall 2022? Let us know!
Enter this Mock Neck pullover, a soft and textured cotton/poly blend, and the many, many ways you can wear it. Pair this Jacquard knit (pronounced juh-kaard, and referring to the rich textured pattern) with our Wide Leg Pants, and it is ready to take you out to dinner (add a little bling, and voila! New Year's Eve!) Popped over your Black Skinny Jeans and boots, and you can head to class, the game, or Happy Hour.
25" long with a slight swing sweep of 46", perfect to wear over any waistband or smartly "French tucked". 3/4 sleeves so you can show off your bracelets...and wash the Thanksgiving dishes without a fuss. Easy care (machine wash gentle/warm, and lay flat to dry), this will become your holiday season go-to when you want to feel a little "elevated", even working from home in your leggings!
VERY SPECIAL PRICE of $39 (Regularly $69) through November 24th ONLY!
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We love these simply-sized layers under almost ANY- and EVERYthing as the temperatures drop. Two sizes, "1 = "Regular" and 2 = "Plus", makes this an easy gift option for women of any age. (Pro Tip: I like having BOTH sizes in my closet: Size 1 for close wear under sweaters, tops, dresses, and Size 2 for a looser fit.)
A little bit of spandex sure feels good, too! Try our Layering Tanks, Layering Tees, and Layering Turtlenecks in White, Charcoal, Black, and NEW NAVY (Tanks and Turtlenecks only). What to wear them with? How about a pair of coordinating 3/4 Cropped Bamboo Leggings, great under dresses and paired with boots.
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Super soft Rayon-rich fabric is shaped with godets to give it ease of wear and comfort. An soft “underdress” provides an extra layer of confidence whether you are wearing this tunic dress with tights, Perfect Leggings or our amazing Skinny Jeans. We love the adjustable cowl neck, too — try layering one of our Bamboo Layering Turtlenecks under it!
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Super soft Rayon-rich fabric is easy care; deep side slits give this versatile look movement — and styling options! A perfect One Size Fits Most gift, you will want to include this in your travel wardrobe all season long.
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A side zip adds a fresh new look while showing off what you are layering under it: perhaps a crisp, white The Shirt, or a stretchy charcoal Bamboo Layering Tank? So many options! You will love wearing this versatile piece with your Rust Skinny Fringe Bottom Jeans or Perfect Pants.
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We love it as a change from leggings (we even wear it WITH leggings!). A travel dress dream: wear out to dinner, over your swimsuit for lunch, or as an easy robe in your room.
The "Floral Sketch" print is versatile and FUN, bracelet-length sleeves show off your wrist candy, too!
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If Sunil has taught us anything, it is that our wardrobes should be versatile. With Storyline, we promise that everything in our line can be worn with AT LEAST 2 other pieces, and AT LEAST for three seasons.
We saw this 2-in-1 Convertible Sweater and smiled: not only does it go with almost every "bottom" in our line, it can also be worn 4 ways! And did we mention soft? It's a cozy sweater layer that is sure to add options, and compliments, to your OOTD (Outfit Of The Day)!
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For a limited time this fall, Storyline Collection Hostesses will have the opportunity to purchase this EXCLUSIVE Cardigan sweater.
Long on style and SOOOOO soft, you will fall in love with it’s subtle graphic python print and classic dark grey color palette — perfect to pop over our Perfect Pants, Perfect Leggings, or our great new Skinny Jeans!
Love it over a crisp white The Shirt or ANY Turtleneck….this is one cozy Cardi!
Available for Hostesses to purchase this EXCLUSIVE Cardigan sweater for only $44 (retail $84) with a qualified show ($400+ in sales and 3 guest orders), in addition to receiving a Storyline Gift Card for 10% of their Style Session's total sales!
This is a limited time offer, so contact your Editor today! Online or in-person Style Sessions available! Don’t have an Editor? Contact ME and I will help you personally! info@StorylineCollection.com
We look forward to Styling with you!
P.S. We make no (Anthro)’pologies about this Acrylic and Nylon topper (wink, wink). Available in sizes S/M, L/XL, XXL
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A Storyline Collection “collectible” to be sure, you will want to add this perfect fall Red to your closet. Layer over a crisp white The Shirt, a Layering Tee or Turtleneck, tied over your shoulders at the tailgate or under a Shacket at the bonfire!
We love this one-size-fits-most piece, and know you will too! 95% cotton/5% Spandex, custom-dyed JUST FOR US…and maybe a few Chiefs or Falcon fans…Buckeye or Huskie alums….Arsenal FC...you get the picture!
P.S. This is a GREAT gift to wear NOW, and all through the Holiday season!
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We went shopping for the latest and greatest jean jacket for you, and landed on the season’s latest shape: The Shacket — part shirt, part jacket! I love this medium wash denim darling — huge front pockets, cool vintage buttons, an easy A-line shape.
The Shacket will pair nicely with almost ANY Storyline Collection “bottom”, including our Dark Denim and Black Skinny Jeans, and our" Perfects” — the Pant and Legging. This classic topper will anchor your outfits whether you are wearing it to walk the dog, or to downplay some dinner hour dress-up! It’s THAT versatile - a real keeper!
KNOW THIS: the 100% cotton Shacket does not have elastic stretch! It is solid, and intentionally so. If you are planning on wearing it over heavy sweaters or multiple layers, you may want to consider sizing up!
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This year it will be a Striped Mockneck top and a FUN Ruffle Zip Hoodie — just the pairing to wear with jeans, my Cozy Cropped Pants, or Perfect Leggings, depending on my mood (and the weather)! The Striped Mockneck top is a little nautical, a little preppy, a lot of style. 3/4 sleeves show off your tan while also keeping you cozy. This is a layering piece you will wear all winter long.
The Ruffled Hoodie is a straight up smile, available in bright Ivory and cool Charcoal Grey….you might need both! Zip front, chunky tie, front pockets…you are SET for the season. Both pieces are machine wash, hang dry and available in LIMITED QUANTITIES, so DIVE IN!
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These jeans have great stretch, super “lift”, and “skinny" legs. The elastic waist is slimming without being “breathtaking”, the working back pockets are PERFECTLY placed. Depending on your body type, you MAY want to size up (I did, for a more “jeans” look, less “jeggings” - my preference). You MAY want to wear them "leggings like" (order your true size!) with an oversized shirt — “Big” over skinny is an important style strategy.
Available in two colors (Classic Dark Denim and rich Black Denim), and two lengths: 28” and 30” so you can wear them at your ankle, to your heels, or rolled to perfection.
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We love the bright white “flash” by a woman’s face, the versatile roll-up sleeves, the sassy elongated “tail" that allows The Shirt to sort of be The Tunic, too, and, most of all, it’s a stretchy 68% COTTON 29% NYLON 3% SPANDEX blend. Touch-up ironing required — SO WORTH IT!
This is a great addition to your Capsule Wardrobe. Pop your collar and see for yourself!
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Sunil and I shared a vision for Storyline Collection: we wanted to build great, classic shapes for tops, bottoms and jackets that would serve as inspiration for "next" pieces and as a platform for prints. Mission accomplished!
With the introduction of this Turnaround Dress, we have taken a popular top and lengthened it into a very versatile dress -- JUST the piece to transition you from summer into fall, fashionably.
Wear it with some dressy sandals for a summer wedding, or with flip flops to the beach. I love it with my tennies to run errands in, my bestie is wearing it as a golf dress when she hits the links. As the season turns, I'll add our Perfect Leggings and a Wrap Cardigan and call it good for travel, dinner out, or volunteering at school (I can go straight to yoga in style!)
Like I said, VERY versatile! Look for more fun with our "classic shapes" soon! We love the style stories they set up for you all!
Psst: Like the name says, you can "turn around" this dress, and wear it with a subtle v-neck or classic crew. A riff on our popular Sorrento print, made in USA, perfect!
]]>Then I show them pictures of a family vacation on a Mexican beach and they “get it”: Beach pants over a bikini, travel pants with a tee shirt for airline comfort, paired with a dressy top for disco night, stretching with an Active Tank through yoga on the pier….you get the idea.
Think of our Wide Leg Pants as your “glamour sweatpants” (a definite upgrade from what we have all been wearing for the past year!), and wear them confidently through your work or play day….and disco night, too!
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This easy jacket is ALWAYS in my tote. I love it as an extra layer, an airline blanket, a handsome jacket, the best defense against restaurant air conditioning during these hot summer months.
Pulled it out in front of a New York City-based Stylist (the kind that charges $250/hour to “curate your closet”), and her eyes grew WIDE: “I need this for all of my clients! It’s perfect! Dress up, wear with cut-offs, travel, PERFECT!” I couldn’t agree more.
Do you have this key piece in YOUR collection? We even include a “cheat sheet” to show you how to wear it 17 ways (and no $250 invoice! You’re welcome!)
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We met up to hunt for our Holiday Gift Guide (so fun!) and she was rocking the Active Cover-Up with cropped jeans, wedge sandals, and great turquoise jewelry. Talk about versatile. And may I say, SO MANY COMPLIMENTS from those working in the fashion world. THEY wanted an Active Cover-Up, too...so we showed them how to open an Account and start shopping.
Have you opened YOUR Account yet?
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